Robin Ritch

Transformative CEO for that leads dynamic, forward-looking organization through a pivotal growth phase. Proven track record creating and expanding market strategy across early-stage startups, high-growth organizations, and major corporations. Instrumental in forming and executing ambitious business strategies; leading teams to act on full potential; and overhauling tactics for true market disruption.

Served most recently as president and publisher for Deseret News Publishing Company (Salt Lake City), spearheading a national campaign to harness new channels for center-right journalism. Modernized advertising operations, sales outreach, and digital distribution of content. Succeeded at “convening conversations” in the publication’s expanding community of readers, journalists, partners, and thought leaders.

Excels at solving for outcomes and key performance indicators—honing quickly on market opportunities, assessing and fortifying weak spots, and prioritizing efforts for impact and efficiency. Mobilizes major investments to maximize ROI for new ventures, yet highly adept at restructuring existing frameworks and finances to unlock watershed results.

Cultivated and advanced skills as advisor and mentor, honed over 10 years working with early-stage tech startups and non-profits. Actively mentors non-profit organizations in the community she lives in, currently The Policy Project, WikiCharities, Wasatch Innovation Network and UWLP ambassador. Previous employers include Microsoft, Intel, Cisco and a range of high-growth organizations. Earned a BS in Finance from BYU and an MBA from the University of Washington.